Fonterra Foodservices Malaysia is embarking on a new initiative called Anchor Say Cheese campaign to get more people to experience its best-selling Anchor Cream Cheese through exclusive edition Anchor-branded dessert creations. This innovative approach might possibly be the first initiative of its kind amongst retail brands and it is the world’s first Anchor-branded Dessert Creation . The delectable cream cheese indulgences include Kaien Chizu Tart , Winter Magma and Karui Snow Cake and were created by Fonterra’s own in-house patisserie chefs using Anchor Cream Cheese, and other Anchor products such as Anchor Cream, Anchor Butter and Anchor Cheese Slices. Its divine creamy goodness and taste will leave dessert lovers craving for more. The signature desserts took months to create and to perfect. They are favourites in line with current world dessert trends whereby Korean and Japane...