Say Cheese by Anchor at Bread History Penang

Fonterra Foodservices Malaysia is embarking on a new initiative called Anchor Say Cheese campaign to get more people to experience its best-selling Anchor Cream Cheese through exclusive edition Anchor-branded dessert creations. This innovative approach might possibly be the first initiative of its kind amongst retail brands and it is the world’s first Anchor-branded Dessert Creation.

The delectable cream cheese indulgences include Kaien Chizu Tart, Winter Magma and Karui Snow Cake and were created by Fonterra’s own in-house patisserie chefs using Anchor Cream Cheese, and other Anchor products such as Anchor Cream, Anchor Butter and Anchor Cheese Slices. Its divine creamy goodness and taste will leave dessert lovers craving for more.

The signature desserts took months to create and to perfect. They are favourites in line with current world dessert trends whereby Korean and Japanese inspired desserts are all the raves. Some of the desserts feature a dash of sea salt to bring out the creaminess of Anchor Cream Cheese. 

The Kaien Chizu Tart in particular, is a sea salt cream tart with a rich cream cheese filling, topped with melted sliced cheese. The distinct taste of sea salt complements the tart’s luscious cheesy flavour. This is especially for cheese lover. The cream cheese is so rich that you couldn't stop yourself from eating it. 

Chocolate lovers will especially savour the Winter Magma, which is a melt-in-your-mouth chocolate soufflé. It has a cream cheese centre and is simply divine. Yes, I am a chocolate + cheese lover. So basically this is my favourite among 3 of them. The combination of the chocolate and the cheese melted, simply so awesomeeee!! 

The Karui Snow Cake on the other hand, is fruity and fresh. Topped with a buttery almond crumble, the petit vanilla chiffon cake is light and delicate with mango passion cream cheese filling. This would favor those who love fruity dessert. 
Look very tempting!!!
Yummy yummy~~
x

These cream cheese indulgences are available at selected bakery partners throughout Malaysia from now until the end of January 2016. They are sold in boxes of two’s and four’s. 

The box of two’s contain the Kaien Chizu Tart, priced from RM11.00 per box, and the box of four’s, contains two Karui Snow Cake and two Winter Magma, priced from RM18.00 per box. The pricing varies by bakery.

We were invited to try out the dessert at one of the participating outlet. Bread History at Sunway Carnival Mall Penang

The campaign has also gone live concurrently at Fonterra Foodservices’ different bakery partners throughout Malaysia, namely at RT Pastry in Klang Valley, Yeast Pastry in Malacca, Happy Angel in Ipoh, Happy Chef Bakery in Sarawak, Port View Euro Bakery in Sabah, SDS Bakery in Johor Bahru and Fung Seng in Muar. Each bakery will reproduce the recipes with their own signature style, sold in specially made Anchor packaging. In Penang, the signature desserts can be found at all Bread History outlets.  Bread History Locations